TITLE : Fundraising in the one-person development shop: making the most of a shoestring budget
CITY : St. Paul , MN
DATE : Wednesday, May 21, 2008
TIME : 1:30 PM - 5:00 PM
PRICE : $ 95.00
Fundraising in the one-person development shop: making the most of a shoestring budget

At the best of times, fundraising can be challenging. However, fundraising in the one person development shop can be daunting, especially when one is working with a shoestring budget. The key in situations like these is to know what areas to prioritize, and how to get the biggest bang for your buck because you can't do it all.  This seminar will focus on the issues unique to one person fundraising departments, and will drill down in the following areas:
  • Keeping your organization on track financially: create and maintain a year-round fundraising plan
  • Research: research your prospects on a shoestring budget
  • Direct mail: work with an established third party service provider to maximize your returns
  • Major gifts program: develop and maintain a manageable high dollar giving club
  • Planned giving: start simple with a wills and bequests program
  • Donor solicitation: make it easy for your donors to give and for you to receive donations
  • Special events: conduct a unique annual event that makes efficient use of volunteers
  • Leadership involvement: find creative ways to get your executive director and/or board involved in the fundraising process
Attendees will walk away with fresh ideas to take their one person development shop to the next level.
Speakers for this session:

Michael Henley
President/CEO
Yoder Henley Development Resources, Inc.

Michael Henley, CFRE, has served the nonprofit sector for more than forty years. His extensive career experience, throughout the United States and abroad, has included management, and development experience with a variety of nonprofit organizations. Skilled in a number of fund raising capacities, Mr. Henley is experienced in the how-to’s of managing capital campaigns, planned giving programs, endowments, special event programs, major gifts programs and annual funds for the small to medium-size development shop. Michael currently provides professional counsel to nonprofit organizations nationally and internationally in the areas of fundraising, management and marketing. He co-authored and published the book Fund Raising & Marketing in the One-Person Shop --- Achieving Success with Limited Resources now in its fourth edition. He was named the International Professional Fundraising Executive for 2003 by AFP, a membership organization of 30,000 fundraising professionals.

Sarah Suemnig
External Relations
Minnesota Museum of American Art

As the head of external relations and the only development officer with the Minnesota Museum of American Art, Sarah has shown success securing new and balancing existing resources of both time and money. In just one year, attendance has increased over 10%, and a 44% growth in contributions is anticipated this year. Prior to MMAA, Sarah worked on several capital campaigns in organizations with small or no development staff both in Boston and the Twin Cities, doubled an organization’s $1M annual fund as the only development officer, and interned with several one- and two-person development offices. Sarah earned her Master of Science in Arts Administration degree, focusing on development and e-commerce, from Boston University. She is a member of AFP and APRA, and is currently pursuing her CFRE certification.

Marcie Wagner
Principal
ML Wagner Fundraising Group

Marcie Wagner, a twenty year veteran of the non profit industry, raises awareness and funds for large and small non profits across the country, her favorite success stories are those attached to working with smaller organizations. Groups with passionate leadership, a unique mission, poised for greatness. Ms. Wagner is an expert in the area of annual giving and communications, particularly with organizations who are beginning to form strategic development efforts. Prior to founding ML Wagner Fundraising Group, she was the Director of Development and Communications for Greater Minneapolis Crisis Nursery and one of a three person development team. In four years Ms. Wagner successfully grew the annual fund over 300% and increased the development team to six members. She authored a case study on "Raising Money without Spending it". Marcie is the founder and principal of ML Wagner Fundraising Group and has a BA from the University of South Dakota.

 

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  • Networking Sessions
  • Afternoon Seminars
  • Morning Seminars

Tuesday, May 20, 2008

Seminar TitleTimePrice
Breakfast
Prior to panel discussion, participants and experts become acquainted over a continental breakfast
8:00 AM - 9:00 AM$ 0.00 
Panel discussion and dialogue with Grantmakers9:00 AM - 12:00 PM$ 95.00More
Lunch
Participants and experts registered for the next session make new contacts over lunch
12:00 PM - 1:00 PM$ 0.00 
Finding Funders: the art of successful research1:00 PM - 3:00 PM$ 55.00More
Proposal writing1:00 PM - 3:00 PM$ 55.00More
Exploring the world of corporate sponsorship 1:00 PM - 3:00 PM$ 55.00More
Networking break
Mid-afternoon refreshments are served to attendees registered for the next session
3:00 PM - 3:30 PM$ 0.00 
How to build a successful relationship with grantmakers 3:30 PM - 5:00 PM$ 55.00More
Winning proposals: a tour of four successful case studies 3:30 PM - 5:00 PM$ 55.00More
Cause marketing: building profitable relationships with corporate partners 3:30 PM - 5:00 PM$ 55.00More

Wednesday, May 21, 2008

Seminar TitleTimePrice
Breakfast
Participants registered for the first session become acquainted over a continental breakfast
7:00 AM - 8:00 AM$ 0.00 
Engaging your board8:00 AM - 10:00 AM$ 55.00More
Special events fundraising8:00 AM - 10:00 AM$ 55.00More
Online fundraising: harnessing technology to build and maintain relationships9:00 AM - 12:30 PM$ 95.00More
Networking break
Participants registered for the next session are served mid-morning refreshments
10:00 AM - 10:30 AM$ 0.00 
Major gifts fundraising10:30 AM - 12:30 PM$ 55.00More
Lunch
Participants and experts registered for the next session make new contacts over lunch
12:30 PM - 1:30 PM$ 0.00 
Planned giving1:30 PM - 3:00 PM$ 55.00More
Annual giving campaigns1:30 PM - 3:00 PM$ 55.00More
Fundraising in the one-person development shop: making the most of a shoestring budget1:30 PM - 5:00 PM$ 95.00More
Networking break
Mid-afternoon refreshments are served to attendees registered for the next session
3:00 PM - 3:30 PM$ 0.00 
Direct mail fundraising3:30 PM - 5:00 PM$ 55.00More
Capital campaigns3:30 PM - 5:00 PM$ 55.00More


Click on any seminar title or the arrow on the right side to learn more about that seminar

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