TITLE : Special events fundraising
CITY : St. Louis , MO
DATE : Wednesday, March 11, 2009
TIME : 1:45 PM - 3:00 PM
PRICE : $ 45.00
Special events fundraising
 


One of the best ways to educate the public about your nonprofit, recruit volunteers and solicit donors face-to-face is to hold a special event. This event could be related to the mission of your organization, or just an event like a blood drive, art showing or a concert that you organize.
Topics we will cover include:
  •  Is a special event right for your organization? A look at the pros and cons of planning award receptions, sports tournaments, auctions, and other fund-raising events
  •  How much money should your event make? Revenue considerations for a nonprofit event
  •  Should you underwrite the event? Understanding the strings attached to corporate sponsorship
  •  How should you market your event? Segmenting and positioning yourself for your target market
Attendees will walk out with key insights on whether a special event is feasible, and how to make it a roaring success.  This session is intended for intermediate to advanced fundraisers.
Speakers for this session:

Ashley Brown, M.Ed.
President
Chocolate Ink Consulting Services

Ashley Brown is the owner of Chocolate Ink Consulting Services which serves as the management consulting firm for the Missouri, Kansas and Louisiana Non-Profit Self Storage Owners Associations. Brown serves as Development Director for Art & Soul Arts Therapy Camp for Kids, and the annual "A Taste of the Vine" event for Shriner`s Childrens Hospital, as well as Chair of the March of Dimes Signature Chefs Auction, and fundraising committee member for the annual Gala for Ellis-Fischel Cancer Center in Columbia, Missouri. For nearly 20 years, she has served as a fundraising and business development consultant for non-profit entities in Missouri, Tennessee and Arkansas. Brown earned her undergraduate degrees in Communications and Journalism, as a graduate degree in Education from William Woods University and is currently working towards a doctoral degree

Sue Wallace
Director of Annual Giving
Fontbonne University

Sue began her career in educational fundraising as Fontbonne’s Assistant Director of Development and quickly took on managing the annual golf outing, creating direct mail pieces, running the phonathon, and handling all aspects of the annual fund. She is currently the Director of Annual Giving. She also has many years’ experience in sales, marketing and public relations. Sue is a member of AFP and CASE, and recently worked on the CASE District VI board committee for their January ‘09 conference. She was also a board member of the West St Louis County Chamber and the Wildwood YMCA, and was on the Marketing committee for the March of Dimes.Sue holds a BA in Communications from the University of Iowa and will graduate from Fontbonne in May 2009 with her Master of Management.

 

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Breakfast -Prior to morning sessions, participants and experts become acquainted over a continental breakfast

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Tuesday March 10, 2009Corporate Giving
Finding Corporate Funders: the art of successful research

8:00 AM - 9:15 AM

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 Beginner
Panel discussion and dialogue with Corporate Grantmakers

9:30 AM - 10:45 AM

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All levels
Exploring the world of corporate sponsorship

11:15 AM - 12:30 PM

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 Intermediate
Cause marketing: building profitable relationships with corporate partners

1:45 PM - 3:00 PM

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 Intermediate
Winning Corporate partnerships: an inside view of three case studies

3:30 PM - 4:45 PM

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 Advanced
Tuesday March 10, 2009Foundation Giving
Finding Foundation Funders: the art of successful research

8:00 AM - 9:15 AM

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Panel discussion and dialogue with Private Foundation Grantmakers

9:30 AM - 10:45 AM

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Proposal writing

11:15 AM - 12:30 PM

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Winning proposals: a tour of three successful case studies

1:45 PM - 3:00 PM

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 Advanced
How to build a successful relationship with grantmakers

3:30 PM - 4:45 PM

$ 45.00

 Intermediate

Breakfast -Participants registered for the first session become acquainted over a continental breakfast

7:00 AM - 8:00 AM

Networking break -Participants registered for the next session are served mid-morning refreshments

10:45 AM - 11:15 AM

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:30 PM - 1:45 PM

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

Wednesday March 11, 2009Individual Giving
Finding Individual Funders: the art of successful research

8:00 AM - 9:15 AM

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 Beginner
Engaging your board in fundraising

8:00 AM - 9:15 AM

$ 45.00

 Intermediate
Online fundraising: harnessing technology to build and maintain relationships

9:00 AM - 12:30 PM

$ 95.00

 All levels
Annual giving campaigns

9:30 AM - 10:45 AM

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 Intermediate
Introduction to Major Gifts

9:30 AM - 10:45 AM

$ 45.00

 Beginner
Complex issues affecting major gifts solicitations

11:15 AM - 12:30 PM

$ 45.00

 Advanced
Special events fundraising

1:45 PM - 3:00 PM

$ 45.00

 Intermediate
Capital campaigns

1:45 PM - 3:00 PM

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 Intermediate
Fundraising in the one-person development shop: making the most of a shoestring budget

1:45 PM - 5:00 PM

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Planned giving

3:30 PM - 4:45 PM

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Direct mail fundraising

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