TITLE : Annual giving campaigns
CITY : St. Louis , MO
DATE : Wednesday, March 11, 2009
TIME : 9:30 AM - 10:45 AM
PRICE : $ 45.00
Annual giving campaigns
 

Ask any fundraiser and they'll tell you that the annual fund is the foundation for all other fundraising efforts. By developing a successful, ongoing annual program, you'll be able to raise funds to operate your nonprofit, while building a pool of donors from which to draw potential major, planned, and capital gift donors. Get practical advice on progressive approaches to annual giving programs with this specialized session.

- Attracting new donors to your annual campaign
- Establishing recurring gifts and loyalty programs to acknowledge frequent donors
- Utilizing special events to raise annual funds
- Maximizing traditional forms of solicitation such as appeal letters and phonathons
- Using the web to jump start your annual giving program

Attendees of all skill levels will find interesting approaches to annual giving campaigns in this session

Attendees will walk out with new approaches to (i) better understand donors, (ii) segment donors, (iii) communicate to donors, and (iv) match available funding needs to donor interests.
Speakers for this session:

Sue Adams
Executive Director of Development
St. Luke`s Hospital

With 16 years of fund development experience, Sue is responsible for comprehensive development, implementation, administration and evaluation of all fundraising efforts at St. Luke`s Hospital in Chesterfield, Missouri. Currently, Sue is directing the Advancing Excellence with Exceptional Care Campaign, resulting in raising $20 million towards a goal of $30 million. This involves creating campaigns and programs to fund capital needs and operations through annual campaigns, major giving, planned giving, endowment campaigns, and special events. Prior to her role at St. Luke’s, Sue was Sr. Director of Annual Giving at Washington University School of Medicine from 1993-2003, raising $1.5 million annually. Sue graduated with a B.S. degree in the College of Applied Science and Technology from Illinois State University in 1981 and holds a Master’s degree from the College of Education and Health Sciences at Bradley University since1986.

Leslie Arbuthnot
Chief Alumni and Development Officer
INROADS, inc.

In her current position, Leslie oversees the strategic planning, implementation, and management of INROADS enterprise-wide, comprehensive fundraising initiatives and upcoming capital campaign. Leslie was previously Director of Alumni Affairs and Annual Giving at The Wharton School, University of Pennsylvania, where she managed Wharton’s Alumni Affairs and Annual Giving programs. She maintained relationships with more than 80,000 alumni and raised more than $7M in cash and an additional $2M in pledges annually. Prior to Wharton, Leslie was Director of Tulane University’s Annual Fund and the Director of Alumni Affairs where she directed strategic planning, implementation and management of Tulane’s alumni and annual giving programs for its 11 schools and colleges. Leslie holds BA and MBA degrees from Tulane University.

Lori Moore-McMullen
CFRE/ Director of Development
The Repertory Theatre of St. Louis

Lori has more than 20 years of experience in the development field. As Director of Development for The Repertory Theatre of St. Louis, she manages a $1.3 million budget, three staff and 200 volunteers. Responsibilities include oversight of the annual fund, major gifts, planned giving and special events. Since joining the Rep in 2006, annual giving has increased ten percent annually including a 25% increase in membership in the major giving club. Prior to The Rep, she had been the Director of Development for Edgewood Children`s Center where she increased annual giving nearly 50 percent in her first year. `Her` experience is very broad and diverse and has included work with health, social service and humane organizations. "Lori received CFRE accreditation in 1999 and served on the Board of Directors of the AFP, St. Louis Chapter for nearly 14 years"

 

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  • Afternoon Seminars
  • Morning Seminars

     

Breakfast -Prior to morning sessions, participants and experts become acquainted over a continental breakfast

7:00 AM - 8:00 AM

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:30 PM - 1:45 PM

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

Tuesday March 10, 2009Corporate Giving
Finding Corporate Funders: the art of successful research

8:00 AM - 9:15 AM

$ 45.00

 Beginner
Panel discussion and dialogue with Corporate Grantmakers

9:30 AM - 10:45 AM

$ 45.00

All levels
Exploring the world of corporate sponsorship

11:15 AM - 12:30 PM

$ 45.00

 Intermediate
Cause marketing: building profitable relationships with corporate partners

1:45 PM - 3:00 PM

$ 45.00

 Intermediate
Winning Corporate partnerships: an inside view of three case studies

3:30 PM - 4:45 PM

$ 45.00

 Advanced
Tuesday March 10, 2009Foundation Giving
Finding Foundation Funders: the art of successful research

8:00 AM - 9:15 AM

$ 45.00

 Beginner
Panel discussion and dialogue with Private Foundation Grantmakers

9:30 AM - 10:45 AM

$ 45.00

All levels
Proposal writing

11:15 AM - 12:30 PM

$ 45.00

 Beginner
Winning proposals: a tour of three successful case studies

1:45 PM - 3:00 PM

$ 45.00

 Advanced
How to build a successful relationship with grantmakers

3:30 PM - 4:45 PM

$ 45.00

 Intermediate

Breakfast -Participants registered for the first session become acquainted over a continental breakfast

7:00 AM - 8:00 AM

Networking break -Participants registered for the next session are served mid-morning refreshments

10:45 AM - 11:15 AM

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:30 PM - 1:45 PM

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

Wednesday March 11, 2009Individual Giving
Finding Individual Funders: the art of successful research

8:00 AM - 9:15 AM

$ 45.00

 Beginner
Engaging your board in fundraising

8:00 AM - 9:15 AM

$ 45.00

 Intermediate
Online fundraising: harnessing technology to build and maintain relationships

9:00 AM - 12:30 PM

$ 95.00

 All levels
Annual giving campaigns

9:30 AM - 10:45 AM

$ 45.00

 Intermediate
Introduction to Major Gifts

9:30 AM - 10:45 AM

$ 45.00

 Beginner
Complex issues affecting major gifts solicitations

11:15 AM - 12:30 PM

$ 45.00

 Advanced
Special events fundraising

1:45 PM - 3:00 PM

$ 45.00

 Intermediate
Capital campaigns

1:45 PM - 3:00 PM

$ 45.00

 Intermediate
Fundraising in the one-person development shop: making the most of a shoestring budget

1:45 PM - 5:00 PM

$ 95.00

 All levels
Planned giving

3:30 PM - 4:45 PM

$ 45.00

 Intermediate
Direct mail fundraising

3:30 PM - 4:45 PM

$ 45.00

 Intermediate


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