TITLE : Fundraising in the one-person development shop: making the most of a shoestring budget
CITY : New York , NY
DATE : Wednesday, July 02, 2008
TIME : 1:30 PM - 5:00 PM
PRICE : $ 95.00
Fundraising in the one-person development shop: making the most of a shoestring budget
 

At the best of times, fundraising can be challenging. However, fundraising in the one person development shop can be daunting, especially when one is working with a shoestring budget. The key in situations like these is to know what areas to prioritize, and how to get the biggest bang for your buck because you can't do it all.  This seminar will focus on the issues unique to one person fundraising departments, and will drill down in the following areas:
  • Keeping your organization on track financially: create and maintain a year-round fundraising plan
  • Research: research your prospects on a shoestring budget
  • Direct mail: work with an established third party service provider to maximize your returns
  • Major gifts program: develop and maintain a manageable high dollar giving club
  • Planned giving: start simple with a wills and bequests program
  • Donor solicitation: make it easy for your donors to give and for you to receive donations
  • Special events: conduct a unique annual event that makes efficient use of volunteers
  • Leadership involvement: find creative ways to get your executive director and/or board involved in the fundraising process
Attendees will walk away with fresh ideas to take their one person development shop to the next level.
Speakers for this session:

Sharlene Goode
President
Sharlene Goode Associates Fundraising & Development

Sharlene Goode is an independent fundraising consultant who has worked with nonprofits in the healthcare, education and community service sectors. Her career was launched in a solo directorship at a fledgling organization.Turning the organization around through a strong developmental program and subsequent successful capital campaign, she went on to transform many nonprofit programs. A founder of the Foundation for Youth in Ellicottville, NY, she developed the concept and funding for this innovative community-based partnership. She has since provided leadership as an independent consultant to many smaller nonprofits, YMCAs, community colleges, and as a “personal trainer” for developmental executives. Her program for solo and small-shop practitioners with limited resources aims at training and then integrating the best practices of fundraising toward the advancement of major gifts, annual and special campaign needs into the overall operational program. Sharlene’s expertise is in campaign management and feasibility studies for mergers and partnership programs.

Rosemary E. Linsider
Executive Director
Daughters of Sarah Jewish Foundation

For the past nine years, Rosemary Linsider has been director of development and now Executive Director of the Daughters of Sarah Jewish Foundation, the fundraising arm of Daughters of Sarah Senior Community in Albany, NY. With the assistance of one development associate, Rosemary is responsible for major gifts, an annual fund campaign, two holiday direct mail appeals, a major fundraising event, a major donor event, and the development of a planned giving program. During her first five years, Rosemary also coordinated a successful $5.5 million capital and endowment campaign . Previously, Rosemary was director of institutional advancement for the Hebrew Academy of the Capital District, where she initiated the first formal development office for the school, having been a volunteer there for many years. She also was a grant-writer as associate director of the Foundation for Long Term Care. Rosemary is the secretary of the Hudson-Mohawk AFP Board.

Jean Rawitt
Ms.
Rawitt & West, Consultants

At present, Jean utilizes her more than 15 years experience in fundraising as a consultant to emerging palliative care programs, and as Chair of the fundraising board of Birch Family Services in New York. Previously, in more than eight years at Mount Sinai School of Medicine in New York, she established and maintained a one-person development office for the Department of Geriatrics and the Hertzberg Palliative Care Institute, where she handled everything from developing a database to researching prospects, preparing proposals, producing annual reports, annual appeals, special events, and lectures, creating an advisory board, and cultivating major donors and securing major gifts including multi-million dollar endowments -- all on a shoestring, in a part-time position, and with the help of a single dedicated volunteer. She brings ingenuity, humor, and years of experience to the discussion of fundraising in a one-person development shop.

 

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  • Afternoon Seminars
  • Morning Seminars

     

Breakfast -Prior to panel discussion, participants and experts become acquainted over a continental breakfast

8:00 AM - 9:00 AM

Panel discussion and dialogue with Grantmakers

9:00 AM - 12:00 PM

$ 95.00

 All levels

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:00 PM - 1:00 PM

Finding Funders: the art of successful research

1:00 PM - 3:00 PM

$ 55.00

 All levels
Proposal writing

1:00 PM - 3:00 PM

$ 55.00

 All levels
Exploring the world of corporate sponsorship

1:00 PM - 3:00 PM

$ 55.00

 All levels

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

How to build a successful relationship with grantmakers

3:30 PM - 5:00 PM

$ 55.00

 All levels
Winning proposals: a tour of four successful case studies

3:30 PM - 5:00 PM

$ 55.00

 All levels
Cause marketing: building profitable relationships with corporate partners

3:30 PM - 5:00 PM

$ 55.00

 All levels

Breakfast -Participants registered for the first session become acquainted over a continental breakfast

7:00 AM - 8:00 AM

Engaging your board

8:00 AM - 10:00 AM

$ 55.00

 All levels
Special events fundraising

8:00 AM - 10:00 AM

$ 55.00

 All levels
Online fundraising: harnessing technology to build and maintain relationships

9:00 AM - 12:30 PM

$ 95.00

 All levels

Networking break -Participants registered for the next session are served mid-morning refreshments

10:00 AM - 10:30 AM

Major gifts fundraising

10:30 AM - 12:30 PM

$ 55.00

 All levels

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:30 PM - 1:30 PM

Planned giving

1:30 PM - 3:00 PM

$ 55.00

 All levels
Annual giving campaigns

1:30 PM - 3:00 PM

$ 55.00

 All levels
Fundraising in the one-person development shop: making the most of a shoestring budget

1:30 PM - 5:00 PM

$ 95.00

 All levels

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

Direct mail fundraising

3:30 PM - 5:00 PM

$ 55.00

 All levels
Capital campaigns

3:30 PM - 5:00 PM

$ 55.00

 All levels


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