- Develop a compelling company profile to attract stakeholders, potential donors, volunteers, board members or staff
- Create a Linkedin group for your organization to share knowledge and resources with other organizations in the field
- use BlogLink to get the most of your LinkedIn relationships by connecting your blog to your LinkedIn profile.
- Tweet your LinkedIn status to your Twitter followers or automatically post your tweets as your LinkedIn status
- Structure your Linked In company profile for maximum search engine optimization
- Conduct advanced searches on Linked In to find exactly who you are looking for
You will walk away from this seminar with new ideas on how to reach out to and engage the 100 million users that make use of LinkedIn. This session is intended for Senior Staff, PR and Communication Managers.
Dupe has been involved in social media for 10 years. In her current position, she uses the power of LinkedIn to actively engage Pro Bono Consultants as part of a national social media strategy. In particular, she is responsible for using the LinkedIn platform to engage over 1,000 consultants to deepen their volunteer experience and increase organizational brand awareness. Previously, as Director of Interactive Giving & Marketing at The Mary J Blige Foundation (FFAWN), Dupe was responsible for using LinkedIn, Twitter and Facebook platforms to engage FFAWN members in the work of the organization. Before that, she worked as Senior External Affairs Manager at City Year New York where she was responsible for online and offline marketing strategies. She is credentialed in PR & Marketing for Non Profits from NYU.
Charlie has been involved in social media and online marketing for 7 years. In his current position, he advises clients on ways to market their organizations on LinkedIn and other social media platforms.
Charlie specializes in unique applications of pay-per-click advertising on LinkedIn and Facebook that generate new donor leads. For both, he optimizes organization profile pages to help convert prospects. His strategies create “relationship funnels” that leverage the unique qualities of social media.
Charlie is a VP and Board Member of Out Professionals, the nation's leading LGBT non-profit professional networking organization. He earned a B.S. from the University of Wisconsin-Madison and a Certificate in Web Intelligence from UC-Irvine (in progress). Currently, he is involved with the Lower New York Coalition, a group of five regional hospitals that use social media outreach as a way to engage "at risk" youth to effectively refer peers for HIV/STD testing and care.
John has been involved using LinkedIn for 8 years. In addition to working with individuals, John teaches NonProfits the strategies that maximize their use of LinkedIn in support of their mission. His demonstrated techniques leverage the power of LinkedIn's Social Media Marketing tools to help shape and further the positive perceptions of NonProfits. Previously, as VP at Fortune Personnel Consultants (FPC), a 100-office recruiting firm, John was tasked with teaching hundreds of individuals and groups on utilizing the networking tools within LinkedIn. John is a Featured Speaker for The New York Public Library on Social Media Marketing with his Self-Recruiter® Series; presents at the YMCA of NYC and is an Annual Educator for the YMCA of NYC's Teen Career Connection Internship Program. He's a Featured Speaker for Grace Institute in NYC, a Featured Panelist for BookExpo America in NYC, and a Featured Panelist for Rev. Jesse Jackson's Rainbow|Push WALL STREET PROJECT. John earned his degree in Liberal Arts from Edison College.
Yellow Cab 845-877-7222
1800 Taxi Cab 1-800-829-4222
Hotels Near University Settlement at Houston Street Center:
Most hotels near the venue are within the $199 - $395 per night range. The following hotels are within a one-mile radius of the venue:
Our unique one-on-one mentoring sessions offer you the opportunity to sit down with an experienced fundraising professional for 30 minutes to discuss any questions that are specific to your organization. Mentoring sessions cover the same topics as the seminars, and we will assign you a mentor based on his/her availability at your requested times.
Mentoring sessions are available for the cost of $0.00 per session. If you register for a full Summit pass, 0 mentoring sessions are included in the pass.
Below is a list of mentors who will be available at the Summit. Please note that you must register to attend at least one seminar in order to sign up for a mentor.
8:30 AM - 12:00 PM
1:00 PM - 4:30 PM