TITLE : Major gifts fundraising
CITY : London , UK
DATE : Thursday, September 25, 2008
TIME : 10:30 AM - 12:30 PM
PRICE : £ 55.00
Major gifts fundraising

Almost three-fifths of the UK adult population gave to charity at least once in an average month according to the latest research from the Charities Aid Foundation – that’s around 28 million people.
 
It’s perhaps not surprising to learn that the easiest way to secure those donations is to ask for them. However, asking for money is an art. It takes training and practice to build up the skills and the self-confidence.
 
This seminar will explore the art and the science of face-to-face requests. You’ll learn what not to say and what not to do. You’ll also learn the important questions to ask and, as an added feature, you’ll have an opportunity to do some role-playing for fun to learn what works and what doesn’t.
 
Topics covered include:
  • The essentials of developing a major gifts programme
  • How to use your organisation’s resources to identify, cultivate, and solicit your best potential donors
  • Techniques of major gift cultivation and requesting
  • Preparing your team to ask in the most effective way
After the seminar, you’ll have a plan for developing a major gifts programme along with real strategies for connecting with your potential donors and increasing your chances of success. This session is designed for intermediate to advanced fundraisers.
Speakers for this session:

Vanessa Bowcock
Senior Consultant
Brakeley Ltd

From 1997 to August 2001, Vanessa worked for the Labour Party on face to face fundraising with major donors, which included securing gifts up to £250k and playing a face to face role in donations of £1 million plus. From 2001 to 2004 she was Head of Charitable Giving for the Royal Academy of Arts. During that time she managed a team of seven, who were responsible for generating income from individuals, trusts and foundations and legacies. In this revenue fundraising role, Vanessa managed the significant overlap of fundraising activity with the Capital Campaign, including playing an active role in major gift negotiations. Vanessa also has commercial experience, in two sales and marketing roles with Reuters Ltd. Since joining Brakeley, Vanessa has managed and participated in several Gift Asking training sessions and workshops, in addition to speaking at the Institute of Fundraising Convention on major gifts.

Richard Nicholls
Director of Fundraising & Marketing
Tenovus - the cancer charity

In his current position, Mr. Nicholls is responsible for a team of 10 fundraisers, plus over 100 staff working throughout a network of 66 chartiy stores in Wales and SW England. Formerly, Mr. Nicholls was Deputy Head of Development and Head of Major Gifts at the University of Liverpool, having worked across a range of capital campaigns including securing six and seven figure gifts. He was also previously Head of Development for the Liverpool Everyman and Playhouse theatres, where he created a corporate membership scheme but also ran the ticketing office. He started his career with Trinty Mirror Plc working on their Business Week publication. Mr. Nicholls has a degree from John Moores University, and overall he has 12 years experience as a fundraising and marketing professional.

Julian Smyth
Principal Consultant
ASK Associates

Julian has spent nearly thirty years in the non-profit sector including working within the arts, disability charities and education. He founded ASK Associates ten years ago and has seen it grow to be the leading educational fundraising consultancy in the UK. Previous positions included Manager of the LSO, Director of Fundraising for the Royal Association for Deaf people, Development Director of Linacre College, Oxford, Director of the Bradfield Foundation and Director of the Sherborne School Foundation. He also served as the Chief Executive of Land Aid, the charity of the property sector, and successfully managed its transformation from a small volunteer-led operation to a major fundraising and grant-making organisation working with major public companies to aid homeless people. Julian served on the Board of the IDPE, and has published books on Relationship Fundraising and Fundraising from Wealthy Individuals.

 

Click on any seminar title or the arrow on the right side to learn more about that seminar

  • Afternoon Seminars
  • Morning Seminars

     

Breakfast -Prior to panel discussion, participants and experts become acquainted over a continental breakfast

8:00 AM - 9:00 AM

Panel discussion and dialogue with Grantmakers

9:00 AM - 12:00 PM

£ 95.00

 All levels

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:00 PM - 1:00 PM

Finding Funders: the art of successful research

1:00 PM - 3:00 PM

£ 55.00

 All levels
Proposal writing

1:00 PM - 3:00 PM

£ 55.00

 All levels
Exploring the world of corporate sponsorship

1:00 PM - 3:00 PM

£ 55.00

 All levels

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

How to build a successful relationship with grantmakers

3:30 PM - 5:00 PM

£ 55.00

 All levels
Winning proposals: a tour of four successful case studies

3:30 PM - 5:00 PM

£ 55.00

 All levels
Cause marketing: building profitable relationships with corporate partners

3:30 PM - 5:00 PM

£ 55.00

 All levels

Breakfast -Participants registered for the first session become acquainted over a continental breakfast

7:00 AM - 8:00 AM

Engaging your board

8:00 AM - 10:00 AM

£ 55.00

 All levels
Special events fundraising

8:00 AM - 10:00 AM

£ 55.00

 All levels
Online fundraising: harnessing technology to build and maintain relationships

9:00 AM - 12:30 PM

£ 95.00

 All levels

Networking break -Participants registered for the next session are served mid-morning refreshments

10:00 AM - 10:30 AM

Major gifts fundraising

10:30 AM - 12:30 PM

£ 55.00

 All levels

Lunch -Participants and experts registered for the next session make new contacts over lunch

12:30 PM - 1:30 PM

Planned giving

1:30 PM - 3:00 PM

£ 55.00

 All levels
Annual giving campaigns

1:30 PM - 3:00 PM

£ 55.00

 All levels
Fundraising in the one-person development shop: making the most of a shoestring budget

1:30 PM - 5:00 PM

£ 95.00

 All levels

Networking break -Mid-afternoon refreshments are served to attendees registered for the next session

3:00 PM - 3:30 PM

Direct mail fundraising

3:30 PM - 5:00 PM

£ 55.00

 All levels
Capital campaigns

3:30 PM - 5:00 PM

£ 55.00

 All levels


Click on any seminar title or the arrow on the right side to learn more about that seminar

Register Now

Order handouts without attending